Hi, I'm

Social media manager, award-winning content creator & wine specialist


My mission is to help you communicate through different channels, simplify your message and reach more people and clients.
How? By talking to the right target audience and making you feel represented so that you can stand out from the crowd.

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my Services

Content Marketing Consultation

Recommended if:

you need to improve your digital presence and communication.


From crafting compelling copy to planning stellar content and enhancing your digital presence to maximise ROI.

Book your call to discuss all your questions and concerns.

Wine And Hospitality Open Call

Ideal for:

wine producers, restaurant owners, and professionals in related industries.


With over 12 years of experience, I provide comprehensive support, spanning digital marketing, social media, content creation, blog articles, wine and food pairings, events, wine lists, wine education, team building, and more. Let’s talk about your goals and create a customised package for you!

  • All
  • Community Manager
  • Content Creator
  • Marketing Strategist
  • SEO Optimized Blog Writer
  • Social Media Manager
  • Video Editor
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Alessandra is a skilled content marketer and social media marketer with in-depth expertise in the wine industry. She’s adept at developing creative content that captures the interest of target audiences in the overcrowded social media space. Plus, she has a good understanding of SEO and crafting website content to drive traffic and foster conversions online. An all around pleasure to work with, quick learner, and solutions-oriented creative thinker!

Nicole Dickerson, Founder @Palm & Vine

A unique approach aligned with my business’s long-term vision and values. Very knowledgeable about the best practices of social media, you will instantly feel that you can rely on her guidance.
With her outstanding professionalism and, above all, a one-of-a-kind compassionate and joyful personality, you will soon have at your disposal a detailed calendar with a concrete structure for your posting. Do you need support to increase your visibility, understand the world of digital marketing, and have fun with the social media aspect of your business? In that case, I highly recommend you contact Alessandra TODAY!

Lucie Petrelis, Co-creator @The Coming Out Coaches

Alessandra has become an important part of my business. She has a talent for editing and amplifying my business message. She helped me organise my calendar of digital posts, and we found together the core messages to communicate as well. I highly recommend her services and experience.
She can provide the guidance (and helping hand) we all need to navigate the digital requirements in a variety of small businesses, especially related to wine.

Juan Antonio Lo Bello, CEO @Wine Guru on Wheels

Alessandra offered a fundamental contribution to the launch of our startup Bacco Minore.
During our initial brainstorming conversation, she came up with creative suggestions and all-over-the-place thoughts giving us clear directives on our next steps.
She’s very professional, positive, serious, polite, and has very good communication skills. Alessandra is always confident and very knowledgeable about the best practices of social media and content creation, I highly recommend her!

Rudolf Guenzani, Co-founder @Bacco Minore